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Wardrobe fierce competition in the industry is still critical on hareware

Wardrobe fierce competition in the industry is still critical on hareware

2015/6/12      view:

    Chinese wardrobe industry market competition fierce, since the beginning of the 1990s, the whole wardrobe to enter the Chinese market, with the rapid development in recent years, the market share showed a gradual growth trend. For wardrobe products, it is the key factor in determining the life of the hardware.

Wardrobe fittings decide working life

    Wardrobe hardware including rails, hinges, basket, air support, handle, international brands have a better system of technical craftsmanship. Although domestic hardware production also has some development, but the overall level is uneven, the majority of small businesses handicraft workshop, not in place of product technology and production technology often leads to parts quality is not high, and affect the quality of the product, so shorter product life.


Wardrobe business procurement costs at the head
    Since the hardware merely a wardrobe accessories, when the terminal is in the form of sales of ancillary products, products in the closet is only a part of many consumers in the purchase of its importance is not high, which also created the businesses can take advantage of the premise.

    It is understood that a number of domestic enterprises wardrobe almost all hardware products are foreign purchases, but consumers in the advice to buy such products, manufacturers will introduce the company's own production. A domestic brand of wardrobe production staff revealed that the "hardware on the wardrobe, the layman is difficult to judge the quality is good or bad from the outside, and no significant difference in the trial process, companies often also from the perspective of cost control in the procurement of parts, and brand accessories price is too high, generally do not consider. "


Wardrobe accessories can not be ignored
    On the current market situation, the local brands wardrobe cost is still relatively high, the function fully meet the current needs of consumers, and consumers tend to choose some reliable brand purchase, in large part because of its brand established reliability, that is, the quality and longevity. Whole wardrobe intense competition, businesses should be more emphasis on hardware accessories, to seek their own long-term development.